UC Digital Spark

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Document Type

Presentation

Business Client

Terese Brittingham & Johanna Antonio

Publication Date

Summer 2020

Abstract

I worked with Keller Williams Realty Group, a real estate agency serving Berks, Bucks, Chester, Montgomery, and Philadelphia counties. KWRG aims to help both potential clients buy or sell a house and potential agents be part of a welcoming environment. The agency is unique, making giving back to others a priority and focusing on collaboration instead of competition. My focus was to make Keller Williams’ digital presence stronger throughout all of their platforms, including the website, Facebook, and Instagram. I worked to create a strong brand for Keller Williams and observed how the company compared to other real estate agencies.

Comments

The downloadable MP4 video file has a run time of 3:16.

Alumni advisers: Dana Feigenbaum Jackson ’15, Chelsea Sayegh ’16 and Sarah Weber ’18

Entrepreneur in Residence: Maureen Cumpstone

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