BEAR Innovation Competition
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Document Type
Presentation
Publication Date
4-6-2025
Abstract
Positivo is more than a water brand — it’s a message. Aluminum bottles with uplifting messages promote mental wellness while cutting plastic waste. Franco turned last year’s concept into a real LLC with actual sales and a growing brand presence.
Recommended Citation
Mazza, Franco, "BEAR Innovation Competition Pitch: Positivo Water" (2025). BEAR Innovation Competition. 51.
https://digitalcommons.ursinus.edu/bear_innovation/51
Prize
Second Place Winner of $2,500
Mazza.pptx (19015 kB)
PowerPoint Presentation
PowerPoint Presentation
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Comments
Presented as part of the 11th annual Bear Innovation Competition.
The downloadable video file has a run time of 7:31. Also available as a supplemental file are the PowerPoint slides of this presentation.
U-Imagine Student Ambassadors: Monica Herman and Tyler Griffith.
Entrepreneur in Residence: Maureen Cumpstone
Judges: Jen Cohen Crompton ‘05, President/Owner, Something Creative, Chris Biddle '85, Chief Executive Officer, BCG Alpha, and Rob Gilfillan ’91, Co-Founder and President, Cenero.
Founding Directors: Rebecca Jaroff and Carol Cirka
Sponsors: Will Abele, Class of 1961, Cenero, Say it in Sports, MINGMA and CertaPro Painters of King of Prussia